Event professionals tofollow in 2025
Alex Pratt is the Group Managing Director of Clarion Gaming, overseeing global flagship brands like ICE, iGB Affiliate, and iGB Live. An expert in scaling B2B brands, he specializes in leveraging deep audience insights and digital affiliate ecosystems to build high-growth, revenue-driving event portfolios.
Follow him for: learning how to scale B2B brands, and what's shifting in gaming and digital events.








